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It’s time for a reality check, friends: your business isn’t profitable if you’re just paying yourself the leftovers. Today, I’m diving deep into WHAT you are doing that is eating away at your profit (hint: it’s in the title of this blog post and it has to do with your wedding packages), and what exactly […]
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If there’s one thing you need to know about my wedding planning days, it’s that you would’ve never caught me walking around on a wedding day without my receipts. And while I know there are a million and one things that you need to do the week of the wedding, one of the most important […]
Landing the sale in your business sounds a lot easier than it is. It can be challenging for business owners to consistently make sales–which is why I’ve written this article.
Before you brush this off as something you’ll improve “once things slow down a bit,” I’m here to bring you a harsh reality: if you don’t have a strong onboarding workflow for your wedding planning clients, things might never “slow down” again (and not in the good way – where you are sipping margaritas on […]
Are you a wedding planner or wedding photographer wondering how to get wedding clients when you’re just starting out? Inside this article, I’m giving you three quick tips to jumpstart your inquiries!
Inside this article, I’m walking you through how to become a wedding planner even if you have no experience (yet!). Actually, I don’t want you to worry too much about the experience part. And here’s why…
You’re here because you want to be a wedding planner. More importantly, you want to know how to start your own wedding planning business. Inside this article, I’ll walk you through 11 steps to getting your wedding planning business started.
The final week before the wedding is where you shine. Remember, at this stage, it’s your show, not the client’s, their family’s, or that vendor who thinks they’re running things. By this stage, your clients need to trust you enough to let go and let you do the job they hired you to do. Not […]
How do you become the vendor on everyone’s lips? Some wedding pros in the industry seem to get all the amazing referrals and opportunities. They’re on the tip of everyone’s tongue, and because of that, their business seems to be EVERYWHERE. Carin Hunt from Celebration Pros is my guest on this episode of The Power […]
If you’re reading this, chances are you’re looking for ways to elevate your client onboarding experience (trust me you’re not alone!). First impressions MATTER, and a well-thought-out new client welcome packet can set the tone for a successful working relationship with your new couples. Today, we’re diving right into what to include to ensure your […]
Have you ever felt like you’re the Instagram intern in your business? Wish you could feel confident and in control instead? While I don’t have a magic wand to help you with your marketing, after years of searching, I think I’ve found the next best thing. If you haven’t tried Enji marketing software for your […]
Every wedding pro I know is on the struggle bus this season with sales… And sure, most of what we’re experiencing is part of the ‘wedding gap’ (and an election year), but could your website copy also be the problem? Worse, is your copy catfishing people?! Copywriter to wedding pros Andrea Shah joins me in […]
I'm Candice, your new tell-it-like-it-is BFF (and purpose cheerleader).
I'm Candice: former owner of Jubilee Events, 2x published author, podcast host, and your guide to a building the kind of business you want.
I've been mentoring wedding industry entrepreneurs for over 10 years, mostly while I was growing my renowned wedding planning & design company.
In 2019, I sold my 6-figure business so I could help you build the kind of business that you want.
Purpose changed my life—I know first hand how powerful it is. I'm on a mission to help women discover their gifts, build businesses around their talents, and live each day on purpose.
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Get ready to grow your business with intention, one episode at a time. Join me every Tuesday to have a conversation about marketing, mindset, or money on The Power in Purpose Podcast.
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